RFA announces fishing sponsorship to promote ethanol

By Renewable Fuels Association | October 13, 2016

The Renewable Fuels Association is proud to announce it will be a co-title sponsor of the Crappie Masters Tournament Trail this year with Bass Pro Shops, in an effort to educate boaters, conservation enthusiasts and consumers about ethanol’s benefits and its use in boats and other marine applications.

Crappie Masters provides a crappie trail that anglers and families can enjoy and compete for prizes.

The sponsorship will focus on ethanol versus the RFA and includes print and TV advertising, as well as a presentation on an episode of Crappier Masters TV. Further, it will include a presence at the tournaments, promotionally wrapped vehicles and boats, and a strong online presence and various social media efforts. Supportive funding from the National Corn Growers Association, as well as a handful of state corn grower organizations, including those from Iowa, Illinois, Missouri, Indiana and Kentucky. Further state corn grower organization support is expected in the coming months.

“We are pleased to co-title sponsor Crappie Masters to help spread the word about ethanol’s benefits to boaters,” said RFA Vice President of Industry Relations Robert White. “There has been a lot of misinformation perpetuated by biofuel opponents surrounding boating and ethanol, but for nearly 30 years, 10 percent ethanol (E10) has been used in all types of marine engines and the fuel blend is approved for use by all major marine engine manufacturers. Additionally, with ethanol’s higher octane rating, it gives boaters an extra power boost, while being the lowest-cost, cleanest-burning, biodegradable fuel on the planet.”

Bass Pro Shops Crappiemasters Owner and President Brian Sowers said, “This is a huge opportunity to partner with these great organizations. We aim to be the face and voice in the fishing and outdoor industry, dispelling myths and educating the public regarding the safe use of E10 in outboard engines. We believe renewable fuels provide fewer emissions, cleaner air, cleaner environment, cleaner water, and healthier fisheries that future generations can enjoy. Ethanol and renewable fuels reduce our dependence on foreign oil, support American farmers, and make a stronger America. Bass Pro Shops Crappiemasters is honored to be a partner with the Renewable Fuels Association and ethanol, and look forward to a bright and exciting future working together for a common goal and belief.”